Google+, launched in 2011, aimed to challenge established social media giants like Facebook and Twitter. With features like Circles to separate contacts and Hangouts for video chats, it sought to revolutionize online networking. However, despite initial enthusiasm, Google+ failed to gain significant traction. Critics cited usability issues, low user engagement, and competition from already well-established platforms as reasons behind its downfall. In 2019, Google decided to shut down Google+ after a data breach. Despite its untimely demise, Google+ paved the way for Google’s reentry into social media with the subsequent launch of Google Currents and Google Spaces.#22#